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How To Send Your Unsolicited Pitch Deck To Investors And Get A Meeting
“Do you know ‘George’ from Maxim (Integrated Products)?” Mike, the managing partner at Crosslink Capital, the San Francisco based VC Fund where I was an Entrepreneur in Residence (EIR), asked me.
“Yes, I know George,” I said.
“He just sent his pitch deck to us through our website,” Mike said. “Since you worked there (at Maxim), I was wondering what you thought of him?” I’ll get back to what happened to George in a bit.
Of course, VCs look at unsolicited pitch decks that are sent to them.
Obviously, you’re going to be better served with a warm introduction from someone that knows the partner you’re trying to meet with. However, the coldest of cold introductions, such as sending your deck through a web portal, will work.
I cold emailed VC partners that I couldn’t meet any other way, and I was able to get meetings with them. Now, my success rate of around twenty percent was the lowest of any method I tried, but we got meetings.
And that’s your goal, to get a meeting. Then, regardless of whether you got in front of an investor via a warm introduction or a web portal, the rest is up to you.
