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How Much Sleep Do You Really Need To Be Effective As A Startup CEO?

brett fox
4 min readJan 17, 2022

I woke up, and I looked at the clock. It’s 2:14 AM. I had gone to sleep at midnight, and there I was, awake two hours later.

Picture: Depositphotos

“Maybe this time, I’ll be able to break the pattern and go back to sleep,” I said to myself. For the next hour, my mind was racing, as I tried to get back to sleep.

The topic of the evening, as it was just about every evening: “How am I going to solve my problems with my investors?”

I couldn’t get my mind to just slow down and relax.

Instead, there I was, having a knock down, drag out fight with my eyes closed, as I tried not to wake up my wife.

I looked at the clock again, and it read 3:03 AM.

“Screw it,” I said to myself.

I got up and went to my home office next door to our bedroom. For next 35 minutes, I answered emails that I hadn’t gotten to.

I looked at the clock, and it read 3:38 AM.

“Maybe now I’ll be able to get back to sleep,” I mumbled to myself as I trudged back to the bedroom.

I climb back into bed. Blossom is blissfully asleep, unaware that I’ve been up for close to the last two hours.

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brett fox
brett fox

Written by brett fox

I work with startup CEOs to help them grow their businesses . I built several businesses from $0 to >$100M. Learn more at https://www.brettjfox.com

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